“Are You Ready For Your Interview?” How to Prepare for Media Interviews special report now available

Monday, September 12th, 2011

A low-cost special report, "Are You Ready For Your Interview? How to Prepare for Media Interviews," is now available (print, PDF and Kindle) to help executives and authors (and any spokesperson in between) prepare for interviews with print reporters or broadcast journalists. If you are seeking media attention... then "Are You ...

Justin Bieber’s rape/abortion quote shows need for media training

Friday, February 18th, 2011

Rolling Stone magazine has amended controversial comments Justin Bieber made about rape and abortion for a cover story due out Friday. Bieber was asked if abortion is acceptable in cases of rape. Why the heck a reporter would ask a 16-year-old singer such a stupid question about rape and abortion boggles ...

Are you ready for your interview with reporters?

Saturday, October 16th, 2010

When it comes to being interviewed by reporters, you're only as good as your worse quote. Since you never know when a reporter will call, or what the reporter will ask, you need to be prepared. After all, reporters are prepared to interview you. Why be prepared? It's the information age ...

Business owners and entrepreneurs: How to prepare for interviews with reporters

Saturday, April 24th, 2010

Your company lands a new contract, launches a new service, or publishes a new information piece. You want to let people know, so you issue a media release, which you post on your website and/or blog, and link to using Twitter, LinkedIn, Facebook, and other social media. A reporter calls, wanting ...