Archive for the ‘Business Vision’ Category
Monday, July 27th, 2009
Here is a question that I often get asked: "How many hours a week should I spend marketing?" I wish I could give straight, simple answers to such questions. However, as is often the case, my answer starts with: "It depends..."
Here is the simplest answer I can give: It depends ...
Posted in Business Vision, Freelance Writing - General, Marketing Your Services | 1 Comment »
Friday, June 5th, 2009
Yesterday, I had the pleasure to participate in a round table talk, with four other 6-figure freelancers, at Magnet, Canada's magazine conference. There were about 60 or so aspiring and veteran freelance writers - 10 at a table - and the 'speakers' spent 10 minutes at each table answering questions. ...
Posted in Business Vision | 4 Comments »
Saturday, March 14th, 2009
I'm am often asked, "What is the most frequently asked question you get from aspiring freelance writers, trainers or independent practitioners?"
I don't want to sound like I ignore questions (I don't). However, I think a more important question would be, ""What is the most frequently given answer you give to ...
Posted in Business Vision, Freelance Writing - General | No Comments »
Saturday, January 10th, 2009
It's a New Year... Have you created a new business vision for yourself? Or at least reviewed and perhaps revamped last year's business vision?
A freelancer or independent practitioner - or any business, really - without a business vision is, to borrow the phrase, like a day without sunshine. It's ...
Posted in Business Vision, Marketing Your Services | No Comments »
Sunday, December 14th, 2008
What ever your New Year's resolution is, I hope it comes true -- I hope you find the desire, dedication and discipline to make it happen. And I hope you have a safe, happy and healthy holidays! All the best for the rest of the year, and have a great ...
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Saturday, October 18th, 2008
From Paul Lima’s talk at Wordstock 2008, held at Ryerson University in Toronto:
A PR agency representing a major IT company called and asked if I would ghost write an article for an executive of the IT firm. The article would be 800 words and would appear in a technology trade ...
Posted in Business Vision, Freelance Writing - Corporate, Marketing Your Services | 3 Comments »
Friday, July 11th, 2008
I am often asked questions about finding corporate work (or getting published in newspapers or magazines). To the corporate work question, I reply with this: “What can you write? For what sectors can you write?" To the newspaper/magazine question, I reply with this: “What can you write about? For what ...
Posted in Business Vision, Marketing Your Services | 1 Comment »
Saturday, February 2nd, 2008
I talk a lot about the importance of having a business vision. How it drives your business plan and marketing plan. I also talk a lot about the importance of being focused. Not single-minded, but focused. Occasionally, someone will look at my web site and say, "You don't seem focused." ...
Posted in Business Vision, Freelance Writing - Corporate, Freelance Writing - General, Marketing Your Services | No Comments »
Monday, November 19th, 2007
I received the following feedback from someone who purchased my Business Vision short report:
"I just completed my vision as you instructed, and I was amazed as to how it open my eyes up to the true reality of my life. The concept of writing down your vision for your business ...
Posted in Business Vision, Freelance Writing - Corporate, Freelance Writing - General, Marketing Your Services | No Comments »
Monday, September 10th, 2007
Your Business Vision is the foundation of your business and marketing plans. By showing you how to answer the 5 Ws – who, what, where, when and why – this report will help you develop a practical business vision, upon which you can build and market your business.
This short ...
Posted in Business Vision, Freelance Writing - Corporate, Freelance Writing - General, Freelance Writing - Newspaper/Magazine, Marketing Your Services | No Comments »
