How much to charge for work

April 1, 2007 – 1:04 pm

Wouldn’t it be nice if the corporate world paid one rate for writers so we wouldn’t have to figure out what to charge? If that rate was set at $100 per hour, the writers who earn $250 per hour wouldn’t think it was such a hot idea. You have to figure out what you are worth and what you need to charge, and how to quote on a job by defining the scope of the project — as explained in detail in The Six-Figure Freelancer . However, here is some information to help you establish rates for corporate and periodical writing and corporate training:

  • Articles in general interest/consumer magazines: $1 to $2 per word. $500 to $10,000 per article; $400 to $1,500 per column (depending in large part on word count).
  • Articles in trade/special interest magazines: $0.30 to $2 per word; $500 to $4,000 per article; $300 to $1,000 per column.
  • Articles in large daily newspapers: $0.30 to $1.00 per word; $250 to $2,500 per article; $330 to $1,250 per column.
  • Articles in smaller community newspapers: $0.10 to $0.50 per word; $75 to $1,000 per article; $75 to $500 per column.
  • Online/website writing: Varies widely; “business” sites pay higher; $1 to $3 per word; $60 to $100 per hour.
  • Advertising material – copy/scripts/media releases: $75 to $150 per hour; $350 to $500 per page; $750 to $2,500 per project for brochures.
  • Advertorials – articles commissioned by advertisers: $75 to $150 per hour.
  • Corporate/business writing – Reports/Marketing Plans/Technical Writing: $1.00 to $5 per word; $500 to $15,000 per project; $75 to $150 per hour.
  • Government Writing – News Releases/Studies/Reports: $2.00 to $5 per word; $3,000 to $15,000 per project; $60 to $200 per hour.
  • Newsletters Writing; layout extra: $1.00 to $2.00 per word; $400 to $8,000 per issue; $75 to $150 per hour.
  • Scripts – Radio: Highly variable. $75 to $150 per minute of script.
  • Scripts – Television: Highly variable. $100 to $150 per minute of script.
  • Speech Writing: $1,000 to $10,000 per speech; $100 to $150 per hour.
  • Ghost Writing: Negotiable, based on the publishing and writing experiences of the author/co-author/ghost.
  • Editing: Varies according to publication/company/project. $50 to $100 per hour; $10 to $50 per page.
  • Translation/Adaptation – Literary: $0.50 to $1.00 per word.
  • Translation – Business: $0.25 per word; $80 to $150 per hour.
  • Teaching/Instruction: Varies according to experience and subject. $30 to $150 per hour; $500 to $2,500 per half-day or full-day session.

Far more information on rates and how to quote on projects in The Six-Figure Freelancer.

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